Shoppers are more cautious than ever. They use mobile search to compare options...

https://astro-wiki.win/index.php/The_Silent_Buyer:_Why_Your_Customers_Want_Educational_Content_Before_They_Talk_to_You

Shoppers are more cautious than ever. They use mobile search to compare options and read peer reviews before they reach your checkout. They are actively looking for reasons to walk away. To win, stop hiding behind fine print