What the Heck Is horse feed company?

https://www.kake.com/online_features/press_releases/in-the-home-of-endurance-racing-bifid-brings-grain-free-gut-first-feed-to-the/article_46ff0bae-998f-5281-b0f1-ea9b7697df0a.html

Liquid horse feed supplements help maintain hydration, digestive health, and daily nutrient balance for performance horses and pasture horses alike