When In-house SEOs Hit the Outreach Wall: Maria's Story
https://bizzmarkblog.com/how-a-series-a-tech-startup-rewrote-journalist-targeting-and-boosted-press-placements-in-9-months/
Maria managed outreach for a seven-client roster at a midsize agency. Each month she had to fill 120 link targets, vet prospects, personalize messages, send sequences, chase replies, and log every interaction