You might’ve noticed canned RTD cocktails like espresso martinis showing up...

https://www.bookmarkzoo.win/ready-to-drink-cocktails-in-cans-are-no-longer-just-party-starters-they-re

You might’ve noticed canned RTD cocktails like espresso martinis showing up right next to craft beers on store shelves. It’s not random – retailers are tapping into the same vibe for easy, quality drinks perfect for backyard BBQs or chilling with friends